Here is an interesting graphic of how ‘viral’ activities work (in this case, blogs). It highlights the fact that there are only a few key influencers, people with a large network and lot of influence. This is decsribed as “The Law of the Few” in The Tipping Point, by Malcolm Gladwell.
Influencers
October 11, 2007
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Uncategorized | Tagged: Tipping Point, viral marketing |
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Posted by pkurstjens
